Your Official AI Presence
starts here.

Become the trusted source behind every AI recommendation.

Travelers now ask AI assistants where to go, what to do and where to stay. Don’t let AI speak for you.

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Assess Your AI Presence

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Without you

With you

AI

"The top museum in Bordeaux is the Wine Museum on the riverfront..."

HallucinatedWrong name & location
Outdated

"Visit the Sunday market at Place des Quinconces..."

Market moved in 2024

No sources cited

I'm visiting Bordeaux this weekend. Must-see spots and best local food?

Great choice! Here are highlights from the official source:

Cité du VinPlace de la BourseMarché des CapucinsSaint-Émilion
Powered by Bordeaux Tourism
Verified

1. Cite du Vin -- Wine museum with tastings overlooking the city.

2. Place de la Bourse -- 18th-century square & Miroir d'Eau.

3. Marche des Capucins -- Oysters, caneles, local cheeses.

Sources: bordeaux-tourism.com

Authority

Become the trusted source

Governance

Govern your AI presence

Distribution

Reach every AI assistant

Works with

ChatGPT logoChatGPT
Gemini logoGemini
Claude logoClaude
Perplexity logoPerplexity

B2B → B2C → B2A

The travel funnel starts with AI now

Welcome to the B2A era — Business-to-Agent. (Expedia Explore 2026)

56%

of travelers now use AI for trip planning

50%+

of AI-powered search results generate zero clicks

30%

organic traffic decline reported by tourism players

Sources: Phocuswright (2026), Digital Tourism Think Tank, Statista

Before

Web search

  • Discovery

    Travelers search Google, scan the results and open links.

  • Planning

    14 open tabs, reviews, comparison sites, bookings, manual itinerary.

  • Your role

    You publish content and hope to be found.

  • Success Metric

    Visitor Page Views

Now

AI Assistant

  • Discovery

    Travelers ask: "Plan my trip to..."

  • Planning

    The assistant builds a verified itinerary from your official information.

  • Your role

    You provide the official source AI understands, cites and recommends.

  • Success Metric

    AI Requests & Citations

The Invisible Brand

If you don’t manage your presence across AI assistants, others will define it for you.

From Pages to Answers

Travelers no longer read your pages. They ask AI assistants for answers directly.

AI Is Guessing Your Story

Without reliable, structured data, AI fills the gaps. Sometimes correctly. Sometimes not.

Loss of Narrative Control

Decisions are shaped without you. AI now influences how travel options are compared and chosen — whether you guide it or not.

The Solution

The Third Pillar of Your Online Presence

After your website and social media, AI assistants are becoming the third pillar of your online presence.

From B2C websites to B2A AI PresenceDestinationDMO, hotel, placeSocial presenceWebsiteAI PresencePowered by globetrotters.aiSocial mediaAI agentsTravelerplans with AI
All in one

Everything you need to manage your AI presence.

Narrative Audit

Identify the gap between your official content and what AI actually says about you.

Structured Presence

Make your brand readable and callable by any AI platform, worldwide.

Official Concierge

A branded AI assistant on your site, backed entirely by your verified data.

Tourism Intelligence

See what travelers ask, where AI gets it wrong, and guide your narrative over time.

Frequently Asked Questions

  • What is your Official AI Presence?

    Your Official AI Presence is the trusted, authoritative representation of your brand across AI assistants — the official knowledge they understand, cite, and recommend throughout the traveler journey. Just as SEO governs how you show up in search and social media governs how you show up on social platforms, it governs how you show up when travelers ask AI. Manage it, and AI relies on your verified data instead of guesses.

    Read the essay: The Third Pillar of Your Online PresencePermalink
  • How do you measure AI Presence?

    We track three KPIs: Narrative Alignment (how closely AI answers match your official narrative, graded A–F), Authority (how often AI cites your verified data instead of third-party pages, scored 0–100), and AI Readiness (how well your site, schema, and MCP endpoints are structured for AI ingestion, scored 0–100). You see these in a dashboard alongside category benchmarks — signals Google Analytics can't show.

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  • How do I control what ChatGPT says about my destination?

    You control it by publishing your official data in a form AI can read, trust, and rely on. Globetrotters structures your official content (events, venues, policies, highlights) into your AI presence and distributes it to every AI assistant. From then on, AI platforms cite you instead of guessing.

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  • How does this relate to SEO?

    SEO got you into the list; AI Presence gets you into the answer — complementary, not a replacement. SEO optimizes how your pages rank in search; AI Presence makes AI engines treat your official data as the trusted source they cite and act on. Its foundations — crawlability, structured data, authority — still matter and we deliver them; on top, we publish your verified data to ChatGPT, Claude, Gemini, and Perplexity, expose live endpoints agents can call, and measure how each one represents you.

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  • Is this the same as AEO/GEO?

    AEO/GEO is the tactic — optimizing your content to get cited in AI answers. It's one input to your AI Presence, not the whole thing: the monitoring tools that track your AI mentions can't publish your official data, run the live endpoints agents call, or govern what AI says. Monitoring tells you what AI says; an AI Presence Platform lets you manage it — audit, govern, operate.

    Read the essay: The Third Pillar of Your Online PresencePermalink
  • Which AI platforms are supported?

    ChatGPT (including ChatGPT Apps), Anthropic Claude (Claude apps and API), Google Gemini (Search and Maps), Perplexity, and any platform that follows the open MCP standard. Your data publishes once and syncs to each within hours. New platforms that adopt MCP are picked up automatically.

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  • How long does setup take?

    A free audit takes two minutes and runs without signup. Structuring your presence data and wiring a live MCP endpoint typically takes a few days for a city or DMO, faster for a single hotel. You review and approve everything before it goes live.

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  • What does it cost?

    The audit is free. Full platform pricing depends on the size of your catalog (events, venues, rooms), the channels you activate, and whether you add the on-site concierge. We run pilots with 10 partners before general availability — contact us for a quote.

    Permalink

How strong is your AI presence?

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